Resources
Guides from the builds.
Short, practical guides on GTM engineering and AI engineering for B2B SaaS, based on what I learned building my own products.
GTM Engineering
B2B cold email deliverability checklist
A checklist for B2B founders to protect cold email deliverability, covering domains, DNS authentication, warm-up, sending limits and reply handling.
Updated
AI Engineering
How to add RAG to your SaaS product
A practical outline for adding retrieval-augmented generation to an existing multi-tenant SaaS product, from ingestion to evaluation.
Updated
GTM Engineering
What is GTM engineering for B2B SaaS?
What GTM engineering means for B2B SaaS founders, what it covers, and when it makes sense to invest in it instead of more sales hires.
Updated